Focus on the customer's needs

  Like me, you may have noticed that most people focus mostly on themselves.  Now I don’t mean that people aren’t empathetic and supportive.  I see evidence where they are every day.  What I mean is that when people are making buying decisions, it is usually all about them. Their wants and their needs.  Well,….

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You may relate to this. I was recently discussing the fact that many of the women entrepreneurs I work with get hung up on promoting themselves and their product or service. When we did a deep dive into their reasoning and investigate why, the results proved a bit of a surprise. Discover the Top 5….

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The statistics are telling….. According to researchers, procrastination has quadrupled over the past 30 years. And investigation has found that 40% of people have experienced financial loss due to procrastination. Ouch! The definition of procrastination is the practice of carrying out less urgent tasks in preference to more urgent ones, or doing more pleasurable things….

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  For most of my clients the thought of cold-calling makes them want to run for the hills. And, they do everything else to ensure they are “too busy” to cold-call.  Recognise the scenario? Don’t be concerned as you aren’t alone. Cold-calling can be scary. You might ask now that social media is the primary….

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